This campaign was created to show the effects of the COVID-19 pandemic on young adults (ages 16-25). The campaign aimed to create deliverable resources for young adults to refer to during this challenging time. The final objective of this campaign is to destigmatize the shame surrounding having a mental disorder and to highlight possible ways of finding help. The deliverables for the campaign consist of an app, a handbook, a pamphlet, and posters/social posts for marketing.

Link to process book

This campaign was created in collaboration with Sydney Sloan, Preston Chwertley, and Thomas Jewart